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featured Fort Farmers Market

Fort Farmers Market

Date: May 6, 2017 to Oct 28, 2017
Timing: 8am-12pm every Saturday

Location: Milwaukee Avenue Municipal Parking Lot, Fort Atkinson, WI (across from the Post Office)


Organic Cheese, Cheese Curds, Grassfed Beef, Organic Chicken, Local Elk, Sausage & Fish, Shrimp Platters, Wheat Bread, Specialty Breads, French Artisan Baguettes, Honey, Jam, Mustard, Hot Fudge Sauce, Syrup, Pancake & Bread mixes, and more.


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featured Watertown Riverfest

Watertown Riverfest

Date: August 10, 2017 to Aug 13, 2017

Location: 850 Labaree St, Watertown, WI 53094

Riverfest is celebrating it’s 30th year of free music, fun and family entertainment that exemplifies our community’s spirit. Four-Day Festival featuring several national acts.  Carry-ins to Riverfest are not permitted, as per city ordinance.

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featured Historic 1901 Water Tower Tours

Historic 1901 Water Tower Tours

Date: August 6, 2017 to Oct 07, 2017
Timing: 10am - Noon

Location: corner of South High Street and South 4th Street

1901 Water Tower Open Houses are held the first Saturday of the month (Weather Permitting). Other tours are by appointment. Please contact Tammy Doellstedt at 568-8069, or Doellstedt@sbcglobal.net to reserve your spot. Find more info at www.fortpreserves.org

Age and height restrictions Read More

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wisconsin sheep and wool

Wisconsin Sheep & Wool Festival

Date: September 8, 2016 to Sep 11, 2016

Location: Jefferson County Fair Grounds, 503 N. Jackson Ave., Jefferson, WI 53549

Wisconsin Sheep and Wool Festival Auctions offer something for everyone!  The 15th Annual Wisconsin Sheep & Wool Festival, held September 8-11th at the Jefferson Fair Park, Jefferson WI will host a variety of auctions sure to please Festival attendees.

The Wisconsin Read More

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Fort Atkinson Community Band Concerts

Fort Atkinson Community Band Concerts

Date: June 19, 2017
Timing: 6:30pm

Location: 210 Robert St Fort Atkinson, WI

Sit back and enjoy the music by the Fort Atkinson community band in the Barrie Park bandshell.

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Plein Air Art Show

Jefferson Plein Air Painting Event and Art Sale

Date: June 28, 2017 to Jul 02, 2017
Timing: July 1, 10:30am-5pm; July 2, 11am-4pm

Location: Woolen Mills, 222 S Wisconsin Dr., Jefferson, WI

June 28, 29 & 30 – Watch artists as they capture the beauty and character of the Jefferson Area on canvas. Artists will be in a variety of locations. We will post some of these locations on the Arts Alliance Read More

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KidsPlay Presents: “Future Tense”

Date: June 13, 2017
Timing: 1:30 pm

Location: 209 Merchants Ave., Fort Atkinson, WI 53538

Join us at the Dwight Foster Public Library to enjoy a highly entertaining kids comedy show presented by Kidsplay.
Future Tense: Two travelers from the future need you to help them build the better future that they are from so Read More

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Watertown Holiday Parade of Lights

Watertown Holiday Parade of Lights

Date: November 25, 2017
Timing: Parade begins at 5:30pm

Location: Watertown WI

Come join us for the Annual Holiday Parade of Lights. This lively, holiday parade goes down Main Street in historic downtown Watertown. Visit Santa in his house after the parade.

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Summer Charity Concert

Fort Atkinson Summer Charity Concerts

Date: June 28, 2017
Timing: 6pm-9pm

Location: 210 Robert Street, Fort Atkinson WI 53538

Bring your lawn chair, pack a picnic basket, and enjoy an evening with friends for concerts in the park featuring Listening Party and The Belle Weather.

Held Wednesday evening during the summer at Barrie Park Band Shell, an outdoor music venue Read More

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Teen Movie & Popcorn

Teen Movie & Popcorn

Date: June 20, 2017
Timing: 1 pm

Location: 120 E. Madison St., Lake Mills, WI 53551

Watch a movie at the L.D. Fargo Public Library and enjoy some fresh popcorn!

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Summer Sloppy Art Program

Date: June 29, 2017
Timing: 3:30 pm

Location: 431 W. Center St., Whitewater, WI 53190

Participants of all ages are invited to join the Irvin L. Young Memorial Library in making a complete mess (ahem, we mean, art). Several messy art projects will be available, so please dress accordingly! Supplies are first come, first serve. Read More

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museum front view

Concert on the Lawn

Date: September 3, 2016
Timing: 3pm-5pm

Location: 401 Whitewater Avenue, Fort Atkinson, WI

Spend the afternoon at the Hoard Historical Museum for a free concert on the lawn and gardens. Bring your blanket, lawn chair, and friends for a family-friendly show.

Enjoy music by the Krause Family Band featuring folk/Americana/gospel music performed by Rick and his Read More

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Lake Mills City-Wide Rummage Sale

Date: May 6, 2016 to May 07, 2016

Location: 205 West Madison Street, Lake Mills, WI 53551, USA

The Tyranena Ladies are hosting their annual City Wide Rummage Sale this weekend. Maps will be available at Sentry, Friday Morning.

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Watertown Farmers Market

Watertown Farmers Market

Date: May 2, 2017 to Nov 14, 2017
Timing: 7am - 12pm

Location: Labaree St., Watertown, WI 53098

Visit Watertown at your leisure every Tuesday from 7am to 12pm at Riverside Park. The market features vegetables, fruit, flowers, herbs, meat and cheese. Follow us on Facebook.

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Town Country Days Parade

Town Country Days Parade

Date: June 24, 2017
Timing: 10:30am

Location: Lake Mills, WI 53551

Come to Lake Mills and enjoy a 100 plus unit parade.  The New Parade Route from 2016 will be the same one we will use in 2017.  Starts on East Lake Street and CP Ave heading downtown with the Parade route ending at Read More

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The Jefferson County Tourism Council (JCTC) is a grass roots organization made up of area Chambers of Commerce and Businesses all interested in promoting tourism throughout the County.


PO Box 243
Jefferson WI 53549
Contact Us

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